Invest once. Access all. By investing in Mintel Household & Personal Care you’ll get access to Mintel’s portfolio of market intelligence solutions: Mintel GNPD Mintel Reports Mintel Trends Mintel Market Sizes Comprehensive data. Actionable intelligence. Our experts provide you with predictive analysis for nine key household and personal care categories and the credible, exclusive data you need to impact the market. Inspire innovation Use analysis of the global landscape to interpret consumer choices and inspire innovation. Vision of the future Discover the short, medium and long term opportunities and challenges in your category around the world. Consumer focus Apply cross-category consumer demographic knowledge to create more interesting marketing stories. Packaging and design Stay ahead of new packaging concepts, technologies and trends to understand how they may influence purchasing decisions. Who is it for MARKETING AND BRAND MANAGERSBase distribution choices on consumer buying behavior Capitalize on insights into consumer price and product choices Provide sales with data-backed stories INNOVATION AND INSIGHT MANAGERSIdentify unmet consumer needs Use an economical approach to study demographic groups Validate ideas before spending too much time on new concepts RESEARCH AND DEVELOPMENTSpot new industry developments and trends early Examine regional differences in formulations Request products for testing from around the world SALES AND CATEGORY MANAGERS Uncover new leads to add to your list of prospects Get new retail ideas and inspiration Establish sales pattern based on ingredient formulation BUSINESS DEVELOPMENTMonitor your competition all around the world Make strategic distribution decisions with accurate market sizes and forecasts Identify opportunities for mergers or co-branding PACKAGING AND DESIGNStudy the appeal and efficacy of new packaging concepts Capitalize on the impact of packaging on purchasing decisions Get inspiration for new packaging
MARKETING AND BRAND MANAGERSBase distribution choices on consumer buying behavior Capitalize on insights into consumer price and product choices Provide sales with data-backed stories
INNOVATION AND INSIGHT MANAGERSIdentify unmet consumer needs Use an economical approach to study demographic groups Validate ideas before spending too much time on new concepts
RESEARCH AND DEVELOPMENTSpot new industry developments and trends early Examine regional differences in formulations Request products for testing from around the world
SALES AND CATEGORY MANAGERS Uncover new leads to add to your list of prospects Get new retail ideas and inspiration Establish sales pattern based on ingredient formulation
BUSINESS DEVELOPMENTMonitor your competition all around the world Make strategic distribution decisions with accurate market sizes and forecasts Identify opportunities for mergers or co-branding
PACKAGING AND DESIGNStudy the appeal and efficacy of new packaging concepts Capitalize on the impact of packaging on purchasing decisions Get inspiration for new packaging
