2019 PIMA Industry Insights Conference: Accelerate Your Growth The Professional Insurance Marketing Association held its annual Industry Insights Conference, where experts across insurance functions gathered to discuss a range of initiatives positioned to drive considerable growth ... Read More
The Insurance Industry of Tomorrow: InsureTech 2018 key takeaways The Mintel Insurance team recently embarked on a journey into the future. The third annual InsureTech Connect Conference gave sponsors and attendees a rare and holistic view into ... Read More
Insurance Marketing Trends 2018: How'd we do? Earlier this year, Mintel Comperemedia released a series of marketing trends across key industries, including insurance. The four Insurance Marketing Trends we identified for 2018 were: Trust Funding In a ... Read More
Examining the Life Insurance Exodus The past year has presented significant financial challenges for the insurance industry. Currently, health insurers remain hamstrung by ongoing regulatory deadlock over the ACA while US P&C carriers ... Read More
Insurers Have A Critical Mission: Financial Literacy While many insurance conferences are dedicated to the debut of a variety of new products and technologies, the 2018 LIMRA Marketing Conference was a life insurance event focused ... Read More
The 2018 DigIn Conference: Digging Into Big Data The DigIn (Digital Insurance) Conference was held in Austin last month, offering a glimpse of the future as well as the current state of the insurance market. One ... Read More
Health insurers take on the opioid epidemic Health experts say the United States is in the throes of an opioid epidemic as more than two million Americans have become reliant on or abused prescription pain ... Read More
Amazon’s healthcare reach grows as Insurtech and senior innovations are on the horizon For the health insurance and pharmaceutical industries, 2017 was the year to watch Amazon. Over the course of 12 months, the ecommerce titan rolled out a series of ... Read More
Taking a closer look at the Amazon, Berkshire Hathaway and JPMorgan Chase alliance On January 30th, Amazon, Berkshire Hathaway and JPMorgan Chase announced plans to form an independent health care company for their employees, and perhaps ultimately, the country. In explaining ... Read More
Insurers look inside and out to engage customers “Attract, Engage, Delight,” was the motto for the 2017 Insurance Nexus Customer Engagement Summit. I recently had the pleasure of attending this two-day conference where a diverse group ... Read More
CVS plans to buy Aetna, addressing 3 core tenets of the digital age On Sunday, December 3rd, CVS Health announced that it had agreed to buy Aetna for approximately $69 billion in a deal that would combine the drugstore titan with ... Read More
Insurance Marketing Trends 2017: How’d we do? Earlier this year, Mintel Comperemedia released a series of marketing trends across key industries, including insurance. The three Insurance Marketing Trends we identified for 2017 were: In Layman’s Terms: Simplification of insurance will go well ... Read More
